Where Are Titleist Golf Clubs Made?
When you’re standing over a ball with a Titleist club in your hands, you’re not just holding a tool—you’re holding a product of precision, heritage, and engineering excellence.
But have you ever wondered where those clubs actually come from?
Where are Titleist golf clubs made, and how does their origin impact performance, durability, and consistency?
Understanding where and how your Titleist clubs are manufactured gives you insight not just into their build quality, but also into the philosophy behind one of golf’s most iconic brands.
In this comprehensive guide, you’ll learn exactly where Titleist golf clubs are made and how that affects your experience as a player—from tee box to green.
The Core of Titleist Manufacturing
Let’s start with the heart of Titleist club development—Carlsbad, California.
This is where Titleist’s Golf Club R&D facility is located.
It’s here that new designs are conceived, tested, and refined by engineers, professional golfers, and club builders.
Carlsbad is more than a tech lab; it’s where innovation happens.
From the latest T-Series irons to Vokey wedges and TSR drivers, prototypes are tested extensively for feel, sound, launch characteristics, and ball speed.
You benefit directly from this because every feature in your club—the center of gravity, sole grind, or groove shape—has gone through rigorous validation right there in California.
Where Are Titleist Clubs Assembled?
After research and development, the next step is production and assembly.
Most Titleist clubs are assembled in New Bedford, Massachusetts, a city that has played a pivotal role in the brand’s manufacturing for decades.
This is the main site where components come together.
If you’ve ordered a Titleist driver, fairway wood, hybrid, or iron set in the United States, chances are they were assembled right in New Bedford.
This includes custom orders—length adjustments, lie angles, grips, and shafts are all handled by experienced technicians who treat each build like a personalized project.
The proximity of the R&D team in California to the assembly team in Massachusetts creates a feedback loop that ensures top-notch quality.
If issues arise during assembly or if new ideas emerge, communication flows quickly. That synergy is a major reason Titleist clubs are known for being consistent and precisely built.
Shafts and Grips
The shaft and grip on your club are just as important as the head. Titleist sources these from industry leaders around the world:
Shafts are often manufactured by companies like True Temper (U.S.), Mitsubishi (Japan), Project X (U.S.), Fujikura (Japan), and Graphite Design (Japan).
These are fitted based on your selected specs and integrated during the U.S. assembly phase.
Grips are typically sourced from Golf Pride, Lamkin, or Winn—brands that have global manufacturing operations but strict consistency standards.
This allows you to customize your set with the same components trusted by PGA Tour players.
Whether you’re playing a stiff, low-spin graphite shaft or a traditional steel Dynamic Gold, the performance is dialed in from the moment your club is assembled.
Custom Clubs
If you’ve ever ordered a custom-fit Titleist club, you know how detailed the process is.
From lie angle and shaft flex to grip thickness and swing weight, every detail is dialed in.
All of that customization happens in Titleist’s Custom Build Department in Massachusetts.
This department works like a boutique within a factory. Orders are built by hand, not assembly-line style. Each technician is responsible for making sure that your club meets your unique specifications—exactly.
This means the club you receive isn’t just a stock product—it’s a precision tool built for your game.
And because it’s assembled and quality-checked in the U.S., you can trust it to perform the way you expect from the very first swing.
Tour-Level vs Retail Clubs
If you’ve seen a Titleist staff bag on Tour and wondered if those clubs are different from yours, the answer is yes—but only slightly.
Tour players often receive prototype versions, special grinds, and custom builds that are tested and refined in Titleist’s Tour Department in Carlsbad.
These clubs go through intensive testing, with feedback loops between the player, the fitter, and the engineer.
However, the retail version of those clubs is fundamentally the same in terms of materials and design. The difference lies in the fine-tuning—not the construction quality.
If you go through a proper club fitting yourself, you can access much of the same performance potential.
It’s not that Tour players get “better” clubs—they just get clubs that are dialed in to a razor’s edge.
Final Thoughts
Titleist doesn’t rely on a single location to create its golf clubs.
Instead, it combines American innovation, Japanese craftsmanship, Chinese and Vietnamese precision manufacturing, and U.S.-based customization to build clubs that are trusted around the world.
As a player, this global manufacturing model gives you the best of every world.
Your Titleist clubs aren’t just products—they’re the result of decades of innovation, testing, and fine-tuning across multiple continents.
And when you take them to the course, you’re holding more than just a brand—you’re holding a legacy.
So the next time you launch a drive down the fairway or spin a wedge into the green, you’ll know exactly where your club came from—and why it performs the way it does.

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